CONFIDENCE IN ELECTRONIC TRADE: IMPLEMENTATION IN VAN YYÜ

Abstract

In these days technology is developing very quickly, So Internet continues to enter every home in every way. Nowadays, many people can do many of their jobs through the Internet. Providing both convenience and quickness in In a globalized world, Internet is used in many areas. One of these areas is electronic commerce. With the spread of the Internet, electronic commerce continues to develop rapidly in a globalized world. The main way to ensure customer loyalty in electronic commerce for a long time is to build trust. Confidence attitudes will greatly affect users' future actions and relationships. The aim of this study was to determine the place of electronic commerce in our age and to measure students' confidence in electronic commerce. In this study, face to face questionnaire method was used by using data quota sampling in the research conducted on students studying at Van Yüzüncü Yıl University in 2019- 2020.mıştır. A total of 426 available questionnaires were obtained. Frequency distribution, reliability analysis, finitive analysis, chi-square analysis, variance analysis, t-test analysis and correlation analysis were applied to the data obtained.